NOVEMBER 18TH, 2016
SVA Master's in Branding alumnus and Head of Community at Managed by Q
Writing about the way ideas spread, marketing, leadership and most of all, changing everything, Seth brings a range of perspectives to the changing role of political branding and how we got to now.
As a former creative director during the Obama administration, Ashleigh will dissect how design and branding plays into the modern political landscape and creates positive social change within the government.
With more than 30 years of political coverage at the state and national levels, Susan will debate the role that branding has played for each of the 2016 presidential candidates.
THE EVOLUTION OF POLITICAL BRANDING
As an author and editor of over 170 books on graphic design, typography and propaganda, Steven will discuss this year's campaigns with an eye toward how we got to this moment of extreme celebrity in politics.
SVA Master's in Branding alumnus & current faculty, Strategy Director at Interbrand and creator of Brand Spirit